SpWildways Photography
Fine art wildlife prints, sold as numbered limited editions with a certificate of authenticity and a working cart and checkout. Completed and trading today, which is why it is shown as itself, sharp and named.
Website design studio
Your new website is already built.
I design and build it in full, before you commit to anything. You see the finished site on a real address, then decide whether you want it.
How it works
No brief. No deposit. No risk.
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01
I build it first
You get a finished website, not a mockup or a slide deck. Real pages, real copy, real structure, on a real address you can open on your phone.
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02
You look at it
It sits behind a password so only you see it. Take a week. Show your partner. Compare it with what you have now.
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03
You decide
If you want it, I finish it with your real details, move it to your domain and hand it over. If you do not, that is genuinely fine, and it has cost you nothing.
Selected work
Eight sites. Three live, five built before asking.
The first two are completed builds, live today: an online shop and a data platform. Each of the other five was designed and built in full as a speculative rebuild, then shown to the business it was made for. That is the offer, not a portfolio trick.
On the speculative five, trading names, telephone numbers and towns are blurred out. None of those businesses has agreed to anything yet, and until one does it is not mine to put their name to. Yours would be treated the same way.
ArableIntel
Verifiable crop-yield intelligence for insurers, reinsurers and trading desks. Every forecast is timestamped to Bitcoin before the season starts, so the track record is audited on-chain rather than taken on trust. Live and in production.
Silverpost
A scam checking service for families, where the buyer is a worried adult child and the user is a parent in their seventies. No framework and not a single photograph: the eclipse, the drifting dust and every illustration are drawn in SVG and canvas, so the whole page including its webfont comes to about 120 kB. Set in a high contrast garalde against true black, and every privacy claim written to survive being checked.
Heating and plumbing engineers
Built from nothing but a company name, a trade and a photograph of their logo. The mark on the site is a vector trace of that photograph, generated by a tracing script rather than redrawn by eye, and it matches the original to 99.3 percent.
Heritage building contractor
Quiet luxury for a firm trading since the 1970s. High contrast serif headings, a restrained ink and burgundy palette, and enough space in the layout to feel expensive rather than busy.
Roofing contractor
Reimagined rather than copied. Navy and gold, a carousel that works properly from the keyboard, and a structure built around the questions a homeowner actually asks before letting someone onto their roof.
Building services firm
Every word of the existing copy preserved exactly, and everything around it rebuilt. Proof that most sites do not need new writing so much as somewhere better to put the writing they already have.
Plumbing, heating and gas engineers
A drag and drop site rebuilt as a typed, content driven application. Every price, service and opening hour lives in one content layer, so the whole site updates from a single file rather than from a page editor.
What is different
The things nobody puts on a sales page.
Because they are difficult, and because most sites cannot claim them.
Written by hand
No WordPress, no Wix, no Squarespace, no page builder. HTML, CSS and a little JavaScript, which is why these pages are measured in kilobytes rather than megabytes.
Tested for accessibility
Every page is audited with axe-core at three screen widths, plus a separate sweep that catches the one contrast failure automated tools are blind to. Not "designed to be accessible". Tested.
Fast because it is small
No framework, no jQuery, no icon library, no font service. Typefaces are self hosted and subset. Nothing is loaded that is not used.
Works without JavaScript
Turn scripting off and the site still reads: nothing hidden, answers open, navigation intact. Everything moving is an enhancement, never a requirement.
Measured, not surveilled
One privacy first analytics tool, hosted in the EU, with no cookies and no personal data. It cannot follow anyone from this site to another one. Nothing is stored on your device, which is why there is still no cookie banner to click.
Honest by default
No invented reviews, no borrowed accreditations, no stock photographs of other people’s work. Anything I cannot verify is left visibly blank until you supply it.
What it costs
Two ways to pay. You own it either way.
Host it with me and pay less upfront. Or pay once, take the files and put them wherever you like. There is no version of this where you rent your own website back from me.
One page
Hosted with me
£600then £39/month
One off, you host it
£850
For a trade that needs presence, not a brochure.
- Single long page
- Contact form and click to call
- Local SEO and structured data
- Accessibility tested at three widths
Full site
Hosted with me
£1,400then £39/month
One off, you host it
£1,850
The usual choice. Everything in the work above.
- Up to nine pages
- Services, pricing, about, contact
- Local SEO and structured data
- Accessibility tested at three widths
Site and identity
Hosted with me
£2,200then £39/month
One off, you host it
£2,750
When the logo needs fixing as well as the website.
- Everything in Full site
- Logo redraw or vector trace
- Colour and type system
- Favicon and social images
Add-on
Taking payments.
Any site I build can take card payments through Square, the same system behind SpWildways Photography, an online print shop this studio designed and built. Payments go straight to your own Square account; the money never passes through me, and card details never touch your server, which keeps compliance simple.
- Pay-your-invoice button or payment links for deposits and balances: £150
- Full checkout on your site with cards, Apple Pay and Google Pay: from £450
- Service plans by Direct Debit for recurring billing: from £450
- A complete online shop, priced per project. Try one this studio built before you buy
Square charges its own fee per payment, currently about 1.4% plus 25p for UK online card payments. That goes to Square, not to me.
The monthly
What £39 covers.
Included
- Hosting, SSL and domain renewal
- Daily backups and uptime monitoring
- Security and software updates
- Up to 30 minutes of text changes a month, not carried over
- Twelve month minimum term, then monthly
Not included
- Copywriting. You supply the words. I will tell you exactly what is needed and how much of it
- Photography. The designs are built to work without it
- Anything past the 30 minutes, charged at £60 an hour
- New pages or features, quoted separately
Questions
The awkward ones.
Because describing a website is a poor way to sell one, and because I would rather show you than talk at you. It also means the risk sits with me instead of you, which is the right way round when you have not met me before.
Yes, completely, once it is paid for, and that is true whether you host it with me or not. The files are yours, they are plain HTML and CSS, and any competent developer can pick them up. Nothing is locked to me and there is no platform to be trapped on. This is the main difference between this and a pay monthly website: those are usually rented, and stop being yours the month you stop paying.
You do. I am not a copywriter and I will not pretend to be one, because writing about your trade badly is worse than not writing about it at all. What I will do is tell you exactly which pieces of text are needed, roughly how long each should be, and what each one has to achieve. Most people find that far easier than facing a blank page.
Small text edits are straightforward and I will show you how. If you are on the monthly, send them to me instead and they come out of your thirty minutes. For anything structural, send it to me either way.
Yes. I integrate Square, the same payment system behind SpWildways Photography, an online print shop this studio designed and built. Your site can take cards, Apple Pay and Google Pay, or collect recurring plans by Direct Debit. The account is in your name and payments go straight to you: I build the plumbing, I never handle the money. Card details go to Square, not to your server, which keeps the compliance burden off your back.
A first build is usually ready to look at within a week or two. Turning an approved build into a live site is quick, since the work is already done.
The work happens over email and a couple of calls, so it makes very little difference where either of us is. Everything is delivered remotely.
Shall I build yours?
Tell me the business and I will send you a finished website to look at. No cost, and no obligation to take it.